Henk Rijckaert: Influencer: People who have been following me for a while know this. I am constantly on social media. Instagram, YouTube, Facebook... I am everywhere! I am in daily contact with all my followers. That close bond makes me an influencer. I have an influence on those people. And I have to handle that responsibility with care. I know there are fellow influencers who don't do that. They just recommend products to their followers without even thinking about it. I don't do that. I stand for quality.