Bicicleta, cullera, poma: In October 2007, Pasqual Maragall was diagnosed with Alzheimer's. Once past the initial blow, he and his family embarked on a crusade against the disease. From the very first step, this film has grown into an extraordinary testament. With intelligence, sincerity and an infectious spirit, Maragall allows a portrait to be painted of not only himself, but also his family and his doctors, in order to leave behind a lasting document of his personal fight.