Carl och spelreklamshelvetet: Internet comedian Carl Déman from the humor group JLC lived a life that looked glorious. But beneath the surface was a terrible gambling addiction that almost cost him his life. In 2019, he and other gambling addicts struggle to stay afloat in a contemporary age marinated in gambling advertising. Carl wants to ask those who make the advertising how they think and wonders why the advertising profiles now also come from the world of culture and entertainment.